Marit Veenstra
Nutritionist with extensive experience overcoming greenwashing as a Brand & Innovation Strategist
Marit holds a BSc. in Nutrition & Dietetics and a Master's Degree in Health Food Innovation Management. She is an advocate for sustainable and healthy options and challenges green- and healthwashing in the food industry.
Her expertise lies in developing healthy and sustainable food brands and product concepts that stand out from competitors and resonate deeply with their target audience - to create a future of food where sustainable and healthy options are the norm.
As a member of the Advisory Board for the Plant-Based Foods Institute International Programs, Marit actively supports the transition to a plant-based food system, to create a healthier, more sustainable future for all.
