Privacy Policy

Welcome to the Freedom Food Alliance website. By using this site, you agree to the following privacy policy.

Privacy policy

Last modified: April 26, 2024

Version 1.0

  1. Introduction

Welcome to the Freedom Food Alliance. This privacy policy is for this website www.freedomfoodalliance.org (the “Website”) and served by the Freedom Food Alliance ("Company" or "We"). Your privacy is critically important to us. This Website is committed to respecting your privacy and protecting your personal information.

The policy sets out the different areas where user privacy is concerned and outlines the obligations & requirements of the users, the website and website owners. Furthermore the way this website processes, stores and protects user data and information will also be detailed within this policy.

This policy applies to information we collect:

  • On this Website.
  • In email, text, and other electronic messages between you and this Website.
  • When you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this policy.

It does not apply to information collected by:

  • Us offline or through any other means, including on any other website operated by Company or any third party; or
  • Any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Website.

Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you agree to this privacy policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

  1. Consent

By accessing and using the Website, you acknowledge and provide your informed, explicit consent to the collection, use, and processing of your personal data as outlined in this Privacy Policy. This includes consent for using cookies and similar technologies to enhance your user experience and for personalised content. You have the right to withdraw your consent at any time by contacting us or adjusting your browser settings. Instructions for withdrawing consent are provided under the 'User Rights' section of this Policy.

  1. The Website

This Website and its owners take a proactive approach to user privacy and ensure the necessary steps are taken to protect the privacy of its users throughout their visiting experience. This website complies to all national laws of England and Wales and requirements for user privacy.

  1. How we Collect Data

We collect several types of information from and about users of our Website, including information:

  • By which you may be personally identified, such as name, e-mail address, or any other identifier by which you may be contacted online or offline ("personal information");
  • That is about you but individually does not identify you; and/or
  • About your internet connection, the equipment you use to access our Website, and usage details.

We collect this information:

  • Directly from you when you provide it to us.
  • Automatically as you navigate through the site. Information collected automatically may include usage details, IP addresses, and information collected through cookies.

We do not collect personal information automatically, but we may tie this information to personal information about you that we collect from other sources or you provide to us.

  1. Information You Provide to Us

The information we collect on or through our Website may include:

  • Information that you provide by filling in forms on our Website. This includes information provided at the time of registering to use our Website or subscribing to our service. We may also ask you for information when you report a problem with our Website.
  • Records and copies of your correspondence (including email addresses), if you contact us.
  • Your responses to surveys that we might ask you to complete for research purposes.
  1. How We Use Your Information

We use information that we collect about you or that you provide to us, including any personal information:

  • To present our Website and its contents to you.
  • To provide you with information, products, or services that you request from us.
  • To fulfil any other purpose for which you provide it.
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us.
  • To notify you about changes to our Website or any products or services we offer or provide through it.
  • In any other way we may describe when you provide the information.
  • For any other purpose with your consent.

The personal information we collect is used solely for defined purposes as outlined in this Privacy Policy. This includes improving user experience and delivering tailored services. We commit to transparent data handling, detailing how user data, including that collected via cookies, is used and processed.

  1. Disclosure of Your Information

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

We may disclose personal information that we collect or you provide as described in this privacy policy:

  • To our subsidiaries and affiliates;
  • To contractors, service providers, and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them;
  • To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganisation, dissolution, or other sale or transfer of some or all of the Company’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by the Company about our Website users is among the assets transferred;
  • To fulfil the purpose for which you provide it;
  • For any other purpose disclosed by us when you provide the information; or
  • With your consent.

We may also disclose your personal information:

  • To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
  • To enforce or apply our Terms of Use and other agreements, including for billing and collection purposes.
  • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of The Freedom Food Alliance, Inc., our customers, or others.
  1. Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to us. We have provided mechanisms to give you the following control over your information:

  • Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe's website. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.
  1. Use of Cookies

This website uses cookies to better the users experience while visiting the website. Where applicable this website uses a cookie control system allowing the user on their first visit to the website to allow or disallow the use of cookies on their computer / device. This complies with recent legislation requirements for websites to obtain explicit consent from users before leaving behind or reading files such as cookies on a user’s computer / device.

Cookies are small files saved to the user’s computer's hard drive that track, save and store information about the user’s interactions and usage of the website. This allows the website, through its server to provide the users with a tailored experience within this website.

Users are advised that if they wish to deny the use and saving of cookies from this website on to their computers hard drive they should take necessary steps within their web browsers security settings to block all cookies from this website and its external serving vendors.

This website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Google Analytics which uses cookies to track visitor usage. The software will save a cookie to your computer's hard drive in order to track and monitor your engagement and usage of the website, but will not store, save or collect personal information. You can read Google’s privacy policy here for further information [http://www.google.com/privacy.html].

Other cookies may be stored to your computer's hard drive by external vendors when this website uses referral programs, sponsored links or adverts. Such cookies are used for conversion and referral tracking and typically expire after 30 days, though some may take longer. No personal information is stored, saved or collected.

  1. Contact & Communication

Users contacting this website and/or its owners do so at their own discretion and provide any such personal details requested at their own risk. Your personal information is kept private and stored securely until a time it is no longer required or has no use, as detailed in the Data Protection Act 1998. Every effort has been made to ensure a safe and secure form to email submission process but advise users using such form to email processes that they do so at their own risk.

This website and its owners use any information submitted to provide you with further information about the products / services they offer or to assist you in answering any questions or queries you may have submitted. This includes using your details to subscribe you to any email newsletter program the website operates but only if this was made clear to you and your express permission was granted when submitting any form to the email process. Or whereby you the consumer have previously purchased from or enquired about purchasing from the company a product or service that the email newsletter relates to. This is by no means an entire list of your user rights in regard to receiving email marketing material. Your details are not passed on to any third parties.

  1. Email Newsletter

This website operates an email newsletter program, used to inform subscribers about services supplied by this website. Users can subscribe through an online automated process should they wish to do so but do so at their own discretion. Some subscriptions may be manually processed through prior written agreement with the user.

Subscriptions are taken in compliance with Spam Laws detailed in the Privacy and Electronic Communications Regulations 2003. All personal details relating to subscriptions are held securely and in accordance with the Data Protection Act 1998. No personal details are passed on to third parties nor shared with companies / people outside of the company that operates this website. Under the Data Protection Act 1998 you may request a copy of personal information held about you by this website’s email newsletter program. A small fee may be payable. If you would like a copy of the information held on you please submit a request to our contact form.

Email marketing campaigns published by this website or its owners may contain tracking facilities within the actual email. Subscriber activity is tracked and stored in a database for future analysis and evaluation. Such tracked activity may include, but is not limited to; the opening of emails, forwarding of emails, the clicking of links within the email content, times, dates and frequency of activity.

This information is used to refine future email campaigns and supply the user with more relevant content based around their activity.

In compliance with applicable Spam Laws and the Privacy and Electronic Communications Regulations 2003, subscribers are given the opportunity to unsubscribe at any time through an automated system. This process is detailed at the footer of each email campaign. If an automated un-subscription system is unavailable clear instructions on how to un-subscribe will be detailed instead.

  1. External Links

Although this website only looks to include quality, safe and relevant external links, users are advised to adopt a policy of caution before clicking any external web links mentioned throughout this website. The owners of this website cannot guarantee or verify the contents of any externally linked website despite their best efforts. Users should therefore note they click on external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned.

  1. Social Media Platforms

Communication, engagement and actions taken through external social media platforms that this website and its owners participate on are custom to the terms and conditions as well as the privacy policies held with each social media platform respectively.

Users are advised to use social media platforms wisely and communicate / engage upon them with due care and caution in regard to their own privacy and personal details. This website nor its owners will ever ask for personal or sensitive information through social media platforms and encourage users wishing to discuss sensitive details to contact them through primary communication channels such as by telephone or email.

This website may use social sharing buttons which help share web content directly from web pages to the social media platform in question. Users are advised before using such social sharing buttons that they do so at their own discretion and note that the social media platform may track and save your request to share a web page respectively through your social media platform account.

  1. Shortened Links in Social Media

This website and its owners through their social media platform accounts may share web links to relevant web pages. By default some social media platforms shorten lengthy urls [web addresses].

Users are advised to take caution and good judgement before clicking any shortened urls published on social media platforms by this website and its owners. Despite the best efforts to ensure only genuine urls are published many social media platforms are prone to spam and hacking and therefore this website and its owners cannot be held liable for any damages or implications caused by visiting any shortened links

  1. Data Sharing and Third-Party Transfers

The Website does not sell, rent, or lease your personal data to third parties. The Website may share personal data with selected third parties solely for enhancing user experience and service efficiency. These third parties include service providers, analytics partners, and advertising networks. All data sharing aligns with the Data Protection Act 2018 and GDPR standards, ensuring third parties adhere to comparable data protection measures. The nature, scope, and purpose of data sharing are transparently detailed, maintaining user privacy and data security. Users retain the right to opt-out of specific data sharing arrangements, please contact dpo@freedomfoodalliance.org for further details.

If personal data is transferred outside the European Economic Area, we ensure it is protected as required by the Data Protection Act 2018 and GDPR. We will inform you of such transfers and outline the safeguards that are in place to protect your data. Our commitment is to maintain the security and confidentiality of your personal information, regardless of where it is processed.

  1. Data Retention 

Personal data on the Website is retained only for the necessary duration to fulfil the purposes stated in this Privacy Policy, aligning with our data retention guidelines and legal obligations. Data not needed for legal reasons is kept confidential and securely until it becomes redundant. Following this period, it is securely destroyed or made anonymous, consistent with the Data Protection Act 2018.

  1. Data Security

We implement comprehensive technical and organisational measures to protect personal data against unauthorised access, alteration, and destruction. These include encryption, access control, secure data storage, and regular security assessments. Our commitment is to uphold the integrity and confidentiality of your data in compliance with GDPR standards.

  1. User Rights 

You have the right to access, rectify, erase, restrict processing, object to processing, and port your personal data as provided by the GDPR. To exercise these rights, please contact our Data Protection Officer at dpo@freedomfoodalliance.org. 

  1. Changes to Our Privacy Policy

We reserve the right to amend this Privacy Policy at any time. Significant changes will be communicated to you via email or a prominent notice on our website. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you. We encourage you to review our Policy periodically for the latest information on our privacy practices. Your continued use of the website after changes have been posted constitutes your acceptance of the updated terms.

  1. Our Contact Information and How to send Feedback

If you have concerns about how we handle your data or wish to send us feedback, please see our Feedback and Corrections page. If we are unable to resolve your issue, you may lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection regulatory body, via their website at www.ico.org.uk, or by calling their helpline at 0303 123 1113. 

We are committed to resolving any data protection issues promptly and transparently.