Report Misinformation.
Using the form below, submit details of misinformation that you encounter in any digital or physical format. We review each submission thoroughly to ensure that it is in fact misinformation.
Frequently Asked Questions: Misinformation
It is crucial that we collectively improve the information about our food system so that consumers can make informed food choices based on science. Better information benefits consumers, farmers, sustainable producers, and the planet.
What qualifies as misinformation?
We use thorough benchmarks internally to assess if what the public reports as misinformation is in fact misinformation. Every determination we make is science-backed.
What topics do you report misinformation on?
Our core focus areas are regarding sustainability and nutrition, but if misinformation is reported regarding policy or other food system elements, we review it.
Do you follow up on submissions?
We do our best to follow up on all submissions, especially those that require more detail for us to make a determination. Please be patient due to our team's limited resources and the volume of submissions we receive.
What happens when you determine something to be misinformation?
If a submission has passed our rigorous process to be determined as misinformation, we include it in our reporting and depending on the severity, we also contact relevant stakeholder bodies that can enforce potential removal or penalty.